Hankook is the new sponsor of the Nürburgring Endurance Series. The renowned Nordschleife championship, previously known as the VLN Endurance Championship at the Nürburgring, lines up with a new brand identity this season. Premium tyre maker Hankook is aiming for a long-term partnership with the iconic motorsport series under its new title.
The Nürburgring is one of the most famous racetracks in the world: 95 percent of Germans are familiar with the circuit in the Eifel region. The Nürburgring Endurance Series, which is steeped in tradition and kicks off on 21st March with the 66th ADAC Westfalenfahrt, is held on a combination of the Grand Prix Circuit and the infamous Nordschleife. The circuit that Formula 1 world champion Jackie Stewart once referred to as the “Green Hell” is the epitome of pure motorsport for teams, drivers and fans alike, and a good reason for Hankook to support this endurance highlight. The Hankook brand will appear on the Nordschleife ‘rollercoaster’, which features a total elevation change of 300 metres.
The calendar for the Nürburgring Endurance Series consists of eight four-hour races and one six-hour race. Approximately 165 cars will race in the largest motorsport championship in the world. Over the course of the season, 950 drivers from 40 countries will take their place in the cockpit of GT3 racers including the Audi R8, BMW M6 GT3, Mercedes-AMG GT3 and Porsche 911 GT3 R, or at the wheel of a Renault Clio, Honda Civic, Opel Astra, Calibra and Manta, as well as the VW Corrado and Jetta. The logo of premium tyre maker Hankook will be displayed on the cars, grandstands, in the pit lane, the paddock, and along the side of the track, making it an integral part of the oldest endurance series in Germany.
Nürburgring Endurance Series (Photo: Hankook)