Saturday, October 24, 2020

Audi starts a new brand campaign

Audi is redefining “Vorsprung” and putting people with their values and needs at the heart of the refined brand strategy. Sustainability, digitalization and design...

Vok Dams China stages Volkswagen at Beijing Motor Show

At this year's Auto Beijing, Volkswagen once again relies on the knowhow of Vok Dams China. The experts for events and live-marketing are responsible...

New Audi models for FC Bayern Basketball

A few days before the season opener in Ulm, players and trainers from the FC Bayern München basketball team picked up their new courtesy...

Kick-off for Hankook and Borussia Dortmund

Since 2009 Hankook has been an official partner of Borussia Dortmund, the Bundesliga club with the strongest brand in the league*. Now the premium...

Audi electrifies FC Bayern Munich

Enabled by the partnership with Audi: FC Bayern Munich is the first international football club to drive using electric power. The stars of the...

World Premiere for all-new Opel Mokka

Opel CEO Michael Lohscheller presented the new Opel Mokka to the public for the first time today at the company’s headquarters in Rüsselsheim. Due...

World premiere of the new Škoda Enyaq iV will be live...

The world premiere of the new Škoda Enyaq iV at 7:00 pm on 1 September will be a two-in-one event. The presentation of the...

Škoda Auto Official Main Partner of the Tour de France

Škoda Auto is supporting the Tour de France this year (29 August – 20 September 2020) for the 17th time in a row as...

Audi Environmental Foundation presents NaturVision Short Film Award to “Traces”

The Audi Environmental Foundation and the NaturVision Film Festival for nature, wildlife, the environment and sustainability are continuing their collaboration for the third year:...

Mercedes-Benz EQ Formula E Team kicks off final week in Berlin...

After a five-month break from racing, the Mercedes-Benz EQ Formula E team began the final sprint to the end of its debut season in...

Meet the new S-Class digital

Mercedes-Benz is expanding its digital information platform with an additional news format on the new S-Class, which celebrates its digital world premiere in September....

Audi and FC Bayern launch “Audi Digital Summer Tour”

Ah: The record-holding German champions are going on a virtual summer tour. The “Audi Digital Summer Tour” will take place from July 25 to August...

IAA 2021 in the heart of Munich

The IAA will have a new look at the new Munich venue: it will focus on automobiles with fascinating technology and sustainable mobility, intelligent...

Decision reached in Mercedes-AMG international marketing pitch

The London-based agency of British star photographer and director Rankin has won the latest Mercedes-AMG marketing pitch. The focus of what is envisaged as...

Liqui Moly launches worldwide digital advertising campaign

The German oil and additive specialist Liqui Moly is continuing to expand its advertising activities. The company has now launched a worldwide digital advertising...

Hankook becomes founding partner of the DTM Esports Classic Challenge

The DTM, together with its long-standing tyre partner Hankook, is switching from asphalt to the screen for a short time in the form of...

Audi realigns its commitment in motorsport

On its way to becoming a provider of premium mobility with a carbon-neutral footprint, Audi is realigning the brand’s motorsport program: The four rings...

Schaeffler subsidiary Compact Dynamics selected as exclusive FIA supplier

Compact Dynamics, a Starnberg, Germany-based wholly owned subsidiary of global automotive and industrial supplier Schaeffler, has been appointed by the FIA World Motor Sport...

Porsche presents hip-hop documentary “Back 2 Tape”

On the trail of rap, graffiti, DJing and breakdancing in Europe: together with music journalist Niko Hüls and the hip-hop magazine Backspin, Porsche presents...

Škoda Motorsport launches eSports series

The virtual competition Škoda Motorsport eChallenge, where fans can compete behind the virtual wheel of a Škoda FABIA Rally2 evo against rally aces, starts...

BMW teams up with world’s leading esports teams

The BMW brand is currently engaged in a major expansion of its involvement in the world of computer, online and simulation games (esports), a...

Supply and demand for online events are increasing

The global ticketing provider Eventbrite has recorded a growth of 220 % in online event offerings (February compared to March 2020). This trend is...

Volkswagen press conference transformed to studio talk format

Extraordinary times call for extraordinary measures: In little more than a weekend, the agency Jangled Nerves adapted the original live production of Volkswagen press...

Experience the Mercedes-Benz Museum and Mercedes-Benz Classic digitally

160 vehicles and a total of 1,500 exhibits in a building which has received much architectonic renown: This is the Mercedes-Benz Museum – a...

TAG Heuer joins Porsche Esports Supercup as title sponsor

With TAG Heuer as new title sponsor, Porsche is further enhancing its virtual racing series. As part of the new sponsorship, the championship is...

Hankook is partner of the largest motorsport championship in the world

Hankook is the new sponsor of the Nürburgring Endurance Series. The renowned Nordschleife championship, previously known as the VLN Endurance Championship at the Nürburgring,...

Proteus toughness at Audi e-tron Experience in Austria

When German car manufacturer Audi looked to draw attention to their first fully electric model car, Audi e-tron, at the Audi Guest Experience in...

Audi and the Berlinale present future perspectives on the Red Carpet

For the 70th anniversary of the Berlinale, and in a seventh season as Principal Sponsor, the Audi Berlinale Lounge is staged an exciting place...

Toyota Startup Awards Finals in Barcelona

Following the recent 4YFN cancellation, Toyota has decided to invite the eight finalists of the Toyota Startup Awards to pitch their mobility solutions to...

Laureus World Sports Awards 2020 in Berlin

This year’s Laureus World Sports Awards (LWSA) on 17 February in Berlin will be a particularly propitious occasion, as it will mark the 20th...

Share Now rides with Grayling

Share Now, the global market leader and pioneer in free-floating car sharing, has appointed Grayling, Austria's No. 1 communications agency, to provide comprehensive corporate...

Renault F1 Team officially launches its 2020 campaign

Renault F1 Team officially kicked off its 2020 campaign today with its season opener event on the Champs-Elysees, Paris, at Groupe Renault’s flagship store,...

New brand identity and corporate design for BMW Motorrad

Brand management agency KMS TEAM has worked closely with the global brand management team at BMW Motorrad since 2017. Today, everyone can see the...

Cvent calls for events industry to embrace technology innovations

Big data, artificial intelligence, virtual reality, and augmented reality set to significantly boost the impact that events for organisations. "A new decade has arrived and...

Mercedes-AMG Petronas Formula One Team announces principal partnership with Ineos

The Mercedes-AMG Petronas Formula One Team is delighted to announce a new five-year principal partnership with global manufacturer Ineos. The agreement sees Ineos extend...

Crystallise design for the all-new Škoda Octavia

Lighting designer Michael Kuehbandner worked closely with creative director Achim John from Jack Morton Worldwide and the show direction team from Quinton’s Concept to...

News

Karin Rådström takes over at Mercedes-Benz Trucks

Karin Rådström will start her appointment as Member of the Board of Management, Daimler Truck AG, responsible for Mercedes-Benz Trucks, on 1 February 2021....

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Premiere in China for the first AMG Experience Centre in the...

Mercedes-AMG could be set a new benchmark for the product and brand experience with its first Experience Centre anywhere in the world. Customers and...

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Porsche presents hip-hop documentary “Back 2 Tape”

On the trail of rap, graffiti, DJing and breakdancing in Europe: together with music journalist Niko Hüls and the hip-hop magazine Backspin, Porsche presents...

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